For ecommerce

Ecommerce link building for the pages that sell.

In the catalog now
  • youtube.com$3,198
  • microsoft.comfrom$1,599
  • nytimes.comfrom$799
  • arstechnica.comfrom$499
  • mit.edufrom$79

Nobody links to a category page. They link to the guide you wrote about the category, and the guide does not take the order. These backlinks go straight at the page that does.

Covered for 12 months: if a package fails, we replace it with a comparable one. see the terms

  • Consumer and lifestyle publishers
  • Aim it at a category or product page
  • Live in about an hour
Publishers in the catalog now

Publishers in the catalog now

nytimes.commicrosoft.comtheverge.comcnn.comtheguardian.comnationalgeographic.commit.eduarstechnica.comtechnologyreview.comted.comberkeley.edueff.orgyoutube.commozilla.orgtheatlantic.comblog.googlefortune.comlemonde.frredhat.comcancer.gov

The structural problem

Your best pages are the ones nobody cites.

In most ecommerce link profiles, the blog gets all the links and the commercial pages get none. Writing more blog posts does not fix that.

01

Publishers who cover things people buy

Eater, National Geographic, Afar, Travel Weekly, Yanko Design and Romper are head publishers here, alongside trade publications for whatever you sell.

02

Straight at a category page

The backlinks point at one URL, so they go to the collection or product page you are actually trying to rank rather than to a guide about it.

03

Seasonal, and movable

Move it onto the seasonal collection while the season is on, and off it afterwards. Changes take minutes.

04

No sample to ship

Product-seeding outreach costs stock, shipping and weeks of waiting for a mention that may not carry a link at all.

Example from the catalogAged links

Head publisher

theverge.com

  • Does not sell links
  • Dofollow
  • Placed 2012
1,756
backlinks in total
82
independent sites
your-site.com

The domain name appears in your account as soon as you buy.

$1,299per year

Checked live before you pay

How to spend it

One page at a time, starting where the margin is.

A store with ten thousand SKUs cannot build links page by page, and it does not need to. Category pages hold the rankings. Backlinks pointed at one lift every product under it.

  • The category page that sits second or third and would earn from first
  • A seasonal collection while the season is running
  • A high-margin product page that outranks nothing today
  • A brand or comparison page where buyers arrive already deciding
A package page with its publishers and price

Four real examples and what was in them.

Head publisher, then the number of links that came with it. Every row was a real listing.

  • massart.edu

    76 backlinks in total · 47 independent sites

    $149
  • technologyreview.com

    142 backlinks in total · 79 independent sites

    $799
  • theverge.com

    1,756 backlinks in total · 82 independent sites

    $1,299
  • microsoft.com

    385 backlinks in total · 169 independent sites

    $1,999

Questions

What ecommerce teams ask.

Can the backlinks point at a product page?
At any URL on your domain, product pages included. Category pages are the more common choice because the ranking they hold covers everything underneath them.
Do you have publishers in my niche?
The catalog carries 2,627 publishers and filters by subject. Consumer, food, travel, design and home are all represented, and you check the fit yourself before buying.
Is this better than product seeding?
It is faster and it costs no stock. Seeding can produce a genuinely great mention, and it can also produce a nofollow line in a roundup after six weeks of shipping samples.
What about seasonal pages?
Aim the backlinks at the seasonal collection while it matters and move them when the season turns. There is no limit on how often you re-point them inside the year.
How many do I need?
One per page you are trying to move. There is no minimum order, so the honest answer is to start with one and see.
How fast does it go live?
About an hour from payment. No sample to send and nobody to wait on.

Aim one at a category page.

Open the catalog, filter by topic, and see what you get before you spend anything.

Covered for 12 months: if a package fails, we replace it with a comparable one.see the terms